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Topic: Changing habits

Message 1 / 4
DavidAug 30, 2012
 

 
Dean, you wrote:

"People's media habits are habits and they are always used to what they are hearing/reading/viewing and are averse to change."


It may be argued that with regard to media the content format and access have changed/are changing.

Content - compare the style of JAM from the 1970s with now. (Personally I prefer Kenneth Williams but that is just my personal taste).

Format - most media objects are now soft. Buying CDs is often the lesser choice to having mp3s. This is something I find very interesting - the digital revolution has opened the doors to great empowerment - more people can now create more. However, it has destroyed the old business model and at the moment large business does not seem to now how to impose a new business model.

Access - did anyone else grow up watching Dr Who on Saturday because it was not repeated? Did anyone else record audio from TV as there were no such things as DVDs or videos. Anyone else take photos from the TV? My students turn on their smart phones and the whole world seems to be just waiting to fill their seemingly shorter attention spans.

I am sure that these are the types of issues that both commercial and non-commercial broadcasters alike are having to deal with. Certainly such issues have a great impact on people like us. Every time someone says here is a copy of JAM to download these are the sort of issues that are involved.

Sorry more light banter and jokes later.

Love, David

 
<<<<   7456   >>>>

Topic: Re: Changing habits

Message 2 / 4
deanbedfordAug 30, 2012
 

 
yeah David, I agree about the changes in how people access content. This is a fascinating time in the media industry.

when I wrote about people being averse to change, I was thinking more about your question "why do popular shows get cancelled?" and more about content. A couple of examples from my experience. I was working in the business section of a daily newspaper. Someone came up with the idea that the share market tables would be better presented in types of business to make for easier comparison within sectors. After a couple of months, we had to return to an alphabetical listening, simply because the readers who looked at this sort of information were used to finding it in one spot.

Example two - on the programme I work for now, we changed the theme music very slightly about 10 yaers ago. It was the same music but set to a different tempo. It was cganged largely for a technical reason that I won't bore you with. But for about three months we were flooded with letters and emails - some long and detailed - from people complaining about the change.

The music only plays for about 10 seconds - why was it that so many people really cared passionately about this? Because how we use the media is a habit and we were disrupting - to the listener for no reason at all - part of the routine of their day.

That's why it's hard to make major changes especially to "flagship" programmes and content - but sometimes you need to, just to freshen the format.

dean

--- In just-a-minute@..., "David" <drling0@...> wrote:

 
<<<<   7460   >>>>

Topic: Re: Changing habits

Message 3 / 4
delmelzaAug 30, 2012
 

 
"Did anyone else record audio from TV as there were no such things as
DVDs or videos. Anyone else take photos from the TV? "
________________________________________________________________
Guilty on All Counts! LOL I recently with a twinge of sadness threw out 100's of cassette tapes and many were the Audio Only of TV Shows-
I think I still have at least one TV audio cassette because so far I have not found a video for it
( it was a rather strange UK short story starring Tim Brooke-Taylor)

--- In just-a-minute@..., "David" <drling0@...> wrote:
>
> Dean, you wrote:
>
> "People's media habits are habits and they are always used to what they are hearing/reading/viewing and are averse to change."
>
>
> It may be argued that with regard to media the content format and access have changed/are changing.
>
> Content - compare the style of JAM from the 1970s with now. (Personally I prefer Kenneth Williams but that is just my personal taste).
>
> Format - most media objects are now soft. Buying CDs is often the lesser choice to having mp3s. This is something I find very interesting - the digital revolution has opened the doors to great empowerment - more people can now create more. However, it has destroyed the old business model and at the moment large business does not seem to now how to impose a new business model.
>
> Access - did anyone else grow up watching Dr Who on Saturday because it was not repeated? Did anyone else record audio from TV as there were no such things as DVDs or videos. Anyone else take photos from the TV? My students turn on their smart phones and the whole world seems to be just waiting to fill their seemingly shorter attention spans.
>
> I am sure that these are the types of issues that both commercial and non-commercial broadcasters alike are having to deal with. Certainly such issues have a great impact on people like us. Every time someone says here is a copy of JAM to download these are the sort of issues that are involved.
>
> Sorry more light banter and jokes later.
>
> Love, David
>

 
<<<<   7467   >>>>

Topic: Re: Changing habits

Message 4 / 4
nylon netAug 31, 2012
 

 
I can't remember where I heard it, but there's the story that people complained about the 'Desert Island Disks' introduction because the gulls were from the wrong part of the world!

-----Original Message-----
From: dbedford@...
Sent: Thu, 30 Aug 2012 23:57:59 -0000
To: just-a-minute@...
Subject: [just-a-minute] Re: Changing habits

 

yeah David, I agree about the changes in how people access content. This is a fascinating time in the media industry.

when I wrote about people being averse to change, I was thinking more about your question "why do popular shows get cancelled?" and more about content. A couple of examples from my experience. I was working in the business section of a daily newspaper. Someone came up with the idea that the share market tables would be better presented in types of business to make for easier comparison within sectors. After a couple of months, we had to return to an alphabetical listening, simply because the readers who looked at this sort of information were used to finding it in one spot.

Example two - on the programme I work for now, we changed the theme music very slightly about 10 yaers ago. It was the same music but set to a different tempo. It was cganged largely for a technical reason that I won't bore you with. But for about three months we were flooded with letters and emails - some long and detailed - from people complaining about the change.

The music only plays for about 10 seconds - why was it that so many people really cared passionately about this? Because how we use the media is a habit and we were disrupting - to the listener for no reason at all - part of the routine of their day.

That's why it's hard to make major changes especially to "flagship" programmes and content - but sometimes you need to, just to freshen the format.

dean

--- In just-a-minute@..., "David" <drling0@...> wrote:

---

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